Altough summer is almost over, Szputnyik shop's biggest hit of the season is still ahead of us! We have shot a new editorial with Éva Szombat photographer and Márk Kiss stylist in order to turn Szputnyik shop's ideology into a summer daydream.

The finished photographs will be available soon, until then here are some behind the scenes photographs so you can see how a not ordinary photoshoot is carried out by a not ordinary team, with not ordinary clothes at a not ordinary location.

Preparations begun early in the morning at Szputnyik D20 where the crew gathered and Zsanett Fabian hairstylist and Barbara Keserű makeup artist started to transform our models into free, daring and confident people, just like we want everyone to be like while wearing our clothes. The Szputnyik vision finally came to be through Márk Kiss' professional styling and Éva Szombat's incomparable vision.

The location of the shoot this time was the bank of the Danube since the freedom of summery beach and the connection it symbolises to Budapest's city vibes are two very important elements of Szputnyik shop's ideology.

Wherever you are, be whoever you want to be and don't care about anybody's opinion! Szputnyik shop's new campaign wants to encourage you to act like this, soon you will be able to tell if we succeeded!