Pentone, the giant american corporation is mostly known for reproducing and cataloging nearly every existing color of nature. The color empire is so powerful that ever since the year 2000, they get to decide each year which colour will rule them all.
It goes without saying that they're always right. In 2016 Rose Quartz and Serenity blue were the dominant color both in fashion and design, and that was the case with Greenery in 2017, too.
This year the official hit color is Ultraviolet, and if you have no idea how to rock this bold but sophosticated shade, then don't panic, we're here for you!
You can find purple shades among our unique sportswear. Either you are looking for a limited edition vintage Vans or a brand new Fjallraven hat, you can find it at Szputnyik in the colour of 2018! And if you're not sure yet about a whole violet look, then you can find many designsin our printed tank top and unisex t-shirt collection that have just a hint of it.
Nothing new under the sun, as the saying goes, and it's especially true when it comes to fashion. You don't have to run to the nearest fast fashion store and get something in the newest hit shade since you can get many unique and timeless vintage pieces.
Finally, if you would like to dress for the weather while trying to rock violet, then these are the perfect pieces for you! Comfortable fluffy and warm sweaters, pullovers, hats and scarves await you to cheer the grey January days up!
Find all that is violet at our stores, and browse our onilne store if you feel inspired by our violet-guide. Let's rock the colour of 2018!